business professional writing about website design
Clear Writing - professional copywriter and con
I’ve met dozens of freelance travel writers in the past few years and have been surprised at how few have a professional website that touts their writing achievements.
A well laid out website that shows indisputable evidence that you are well published is—in this day and age—an essential tool.
Will a writers website garner you more assignments with magazine editors just by its mere presence? Probably not.
But, a professionally designed writers website will very likely tip the scales in your favor when you’re querying an editor with a story idea. If the editor is undecided about hiring you because they don’t know you, a well-designed website will nudge them in the right direction.
Today, there is little excuse not to have a website and most editors expect it. Your professional website is your writing portfolio and it can be much more.
Building a website doesn't have to be expensive or difficult. And it's an important marketing tool for a freelance writer. Having a web presence enhances your credibility. It is effortless promotion that an editor can access 24/7.
The home of professional copywriter Dan Furman
The overall effect your writer’s website should be to show evidence of a good cross-section of your work, to prove your travel writing background and provide real-world credentials from the people who have worked with you – the editors and tourist agencies.
Putting together a well designed, professional writers website website will enhance your marketing efforts and you’ll find it will save you time and give you credibility that simply doesn’t come across as well in a query letter.